Monday, March 5, 2012

Levi's Commuter Series Ver. 2.0

Last spring Levi's dropped a couple of thoughtful redesigns of their classics for the cycling enthusiast. The response from the masses was overwhelmingly positive, so they're doing it again, and with a more expansive offering. It breaks down like this; the ├╝ber popular skinny 511 jeans and trousers in multiple colours, the trucker jacket with a longer tail to keep your crack warm and covered while bent over the bars, a new hooded version of the trucker in black, a blue chambray work shirt and a fleece hoodie. All are made with nanosphere tech in the fabric making them water resistant and dirt repellant, 3M reflective strips clandestinely placed to be both subtle and protective in low light, and all possessing sanitized brand technology wherein the garments are microbial and preventing odour. They've even built in a loop for a u-lock in all the jeans and trousers. Check out the lookbook here. It's time to do away with all that spandex. There's a great little video from Levi's after the jump showcasing all the features in action. Check it out.

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