Monday, April 16, 2012

Pebble E-Paper Watch

This post is less about the watch, and more about how its Kickstarter fundraising campaign is a success of ridiculous proportions. So first, because you need some context as to why its campaign was so successful...the watch. The face is made with e-paper, letting a customizable electronic face to be easily read out doors in the sunlight. You can download all matter of faces to customize the look. What's more, the watch can sync wirelessly with iPhone and Android devices, giving you silent text and email alerts that you can read through the watch face. In fact, we can go on and on about what the watch will be able to do, but we're going to run out space if we do. Suffice to say it will be amazing, and if you don't believe us, you can go here to see for yourself. Now...on to the Kickstarter campaign. The watch designers set a lofty goal for themselves of $100,000, which they accomplished in 2 hours. 48 hours later they raised in $1,000,000. With 30 days to go, the have raised over $3,000,000. That's 30 times their goal, and they have a month to raise more. Apparently this whole watch thing was a good idea.

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